Born From Family
Built for the court.
CHARM BLACK
An homage to Shai’s mom, Charmaine—elegant, mysterious, and understated.
MASI BLUE
For the one who’s cooler than ice—Shai’s brother, Thomasi.
HAIL CLAY
A tribute to Shai’s wife, Hailey—the MVP’s MVP.
ARES GRAY
An ode to Shai’s beloved son, Ares—inspired by his eye colour.
2025 NBA Champions
Born 2 win
Ball in hand before he could spell MVP. Now he's an NBA champion.
MVP SWEEP
CONGRATS, SHAI
League MVP. Western Conference Finals MVP. Finals MVP.
GET 2 KNOW
SHAI
GILGEOUS-
ALEXANDER
Converse Star Athlete and Creative Director of Basketball. Hear about creating his first performance shoe: the SHAI 001.
Welcome 2
Shai’s World
Creative Director of Converse Basketball, Shai Gilgeous-Alexander knows how to push boundaries. Music, art, fashion, and hoops—here’s your courtside seat to all the action from the MVP. Follow @conversehoops for the latest.
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A MOVE
More from Shai is on the way.
